December 6, 2011 
20 Comments
Outside proofreaders, preferably specialists in book publishing, are a stand-in for your eventual reader. In addition to finding errors that almost got away, an experienced proofreader will zero in on text that may not be clear to someone reading it for the first time.
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October 24, 2011 19 Comments
The fear of losing control prompts many first-time authors to adopt the “do-it-yourself” approach, or to sign up with huge “self-publishing factories” who produce terrible work for very low fees. Hiring book editing and design pros will make your book as good as it can be.
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October 3, 2011 16 Comments
Yes, book designers are crazy…about quality. Human intervention turns your manuscript into typographic art, and when you see the difference a book designer can make, we know you’ll agree that this time is well-spent.
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September 26, 2011 10 Comments
Despite what you’ve heard, book design is not “so easy that your 10-year-old can be your technical advisor.”
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September 6, 2011 11 Comments
Book designers are business owners who love books as much as you do. They want you to get the most for your money and they can deliver a top-notch product on time and at a reasonable price with a little assistance from you.
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August 16, 2011 7 Comments
Self publishing requires more than a well-written book. Allison discusses getting the cover right.
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August 10, 2011 22 Comments
When designing a book cover, it’s important to balance the art and the science of cover design.
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August 3, 2011 12 Comments
Self-publishing is a worthwhile endeavor. Then why are very big companies providing such very poor advice?
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